Paisa Paisa

Our mission is to give a new dimension to individual sports sponsorship, that is open to all, help make dreams and ambitions come a reality and champion the sportsmen and women of tomorrow. We work for the betterment of the athletes right from the nascent stages of their career. Athlete sponsorship is never easy in the best of times and we have to make it possible.

Dismal condition of Indian football

The I-League doesn’t give us anything in return. The visibility factor is almost nil. Hardly anybody comes to watch the matches. The AIFF bosses are simply not interested in improving things,

The golden rule of making a venture a success is proper marketing. Unfortunately, the marketing of Indian football hasn’t been up to that mark.

AIFF’s inability to professionalise the league set-up in the country is ridiculed by many. And to make it worse, the AIFF does little to maintain the available infrastructure. India coach Bob Houghton had recently said, “In my stint here as coach, the most frequently asked question was, ‘when will India play in the World Cup?’ I don’t know when India will play in the World Cup. But I can guarantee you that, given the current infrastructure in the country, India will never make it to the World Cup.” and with Indian footballers now getting opportunities on foreign soil, there are glimmerings of hope, however dim. While Sunil Chhetri is settling down at the US’s Major League Soccer team Kansas City Wizards, India goalkeeper Subrata Pal has a trial fixed with Vancouver Whitecaps, and defender Gouramangi Singh is set to try his luck with Australia’s Melbourne Hearts. All this shows that our players have the potential to compete at the international level. So we all know where the work needs to be done. We need proper finance and right people doing the right job.

Healthy Life

People today are becoming increasingly aware that a proper diet  is the foundation of good health. If we don't have a regular diet of wholesome food and the essential trace minerals which it provides, we don't have the fuel or the formula to perform at our best. We cut corners with our health, we try to run on empty and to tell ourselves that it's OK, but all the while our bodies know something different. We keep taking from ourselves, but what are we giving back? What does our diet consist of?

Proper diet does not always mean a fad or crash diet. It means eating healthy and cutting out the things that are bad for you. When combined with exercise this will help you maintain the proper weight. It is all about getting the proper nutrition in the proper portions and cutting out the foods that are bad or empty calories. You want to eat more foods that are good for you and foods that will cut out the cravings to eat more.

When eating habits are changed to a healthier pattern blood pressure and cholesterol levels are usually lowered thereby helping to reduce the risk of obesity related diseases.When proper exercise is attained, you will have more energy, feel better about yourself, and also be improving weight related health issues.

Boxing Fitness

There are many, many different types of things that people can do to be fit. One thing that you do not hear too often when looking for great fitness workouts is boxing fitness. It is very unique and is also supposed to be very great for your body and for burning fat.

Boxing for fitness is just a way to get fit. It does not involve hurting other people or being brutally hurt yourself. Boxing for fitness seems to have many great benefits. For example, if you want to lose a lot of weight, it has been said that a boxing workout burns twelve hundred calories an hour.

If that is true, that is a whole lot of calories to burn and it would also be a lot of fat to lose. Boxing for fitness will strengthen your heart and lungs. It will also increase your metabolism. With a great metabolism your body will digest food quickly and will burn calories when you are not even working out.

That is definitely a bonus. You will have increased speed, increased strength, better balance and coordination, and you will have a lot better mental strength. Besides all of these physical benefits you will learn great self-defense.

*inspired from Rocky movie series...

French Open 2010

2nd Grand Slam of the year has started(23rd may) at the Roland Garros, defending champion Rodger Federer will be fighting it out for the defence of his crown against the favourite Rafa Nadal. Who defeated him in the Madrid Masters recently.

Turkish Grand Prix 2010

After 6 races came and gone in the F1 calender now its Turkey’s turn to host the 7th Grand Prix of the season, Mark Webber is leading the driver’s championship with 78 points and Sbastian Vettel is second with the same number of points, Ferrari’s Fernando Alonso is on 75 points just three behind the leaders. One can expect any of the top three to win the drivers Championship this season. What an exciting season this has been. phew!!

Milito: This is Mourinho's team

Milito scored both Inter goals in the 2-0 win over Bayern Munich and was named man of the match, but the Argentina striker preferred to credit his coach for leading the Italians to a historic treble.

"Mourinho deserves this the most. He is great coach and he deserves all of the credit for this success," he said.

"This is the team that he has made. He made many changes to the team that finished last year and we have come so far."

Oh Mary

Mangte Chungneijang Merykom also known as Mary Kom, is a female boxer  from Manipur, India. Mary Kom, a mother of two, came back from a two-year sabbatical to clinch her fourth successive World Amateur boxing gold in 2008, a feat that prompted the AIBA to describe her as 'Magnificent Mary'. She was earlier an athlete and switched to boxing after the success of fellow Manipur boxer Dingko Singh.

Just have a look at the recognitions:

Arjuna Award (Boxing) 2004
Padma Shree (Sports) 2006
Contender for Rajiv Gandhi Khel Ratna Award 2007
People of the Year- Limca Book of Records 2007
CNN-IBN ‘Real Heroes’ Award 14.4. 2008 Mon
Pepsi MTV Youth Icon 2008 23.12.2008 Tue
‘Magnificient  Mary’, AIBA 2008
Felicitation by Zomi Students’ Federation (ZSF) at New Lamka YPA Hall 

Rajiv Gandhi Khel Ratna 

Int’l Boxing Association’s Ambassador for Women’s Boxing 2009

Squash it Dude

Professional squash players appear to have almost superhuman reactions, running and jumping at speeds which is very hard to achieve,it can only be seen and then believed. 

One such player is Saurav Ghoshal from India. He started playing squash in his hometown of Kolkata, at the Kolkata Racquet Club. He did his schooling from Lakshmipat Singhania Academy, before moving to Chennai to join the ICL Squash Academy.

Ghosal has numerous firsts to his credit, the first Indian to be ranked junior World No one, the first to bag the junior National championship three years in a row and in December 2006, he won the country the first medal in squash in the Doha Asian Games. His first major title was the German Open (U-17) in May 2002 and he won the Dutch Open two months later.

Such a super human being, Total respect for this athlete

Sports management-A New Term

Sports and Games have been apart of human civilization from time immemorial. Sports and games provide a wonderful opportunity for holistic development of our body and mind. It inculcates a spirit of healthy competition and a true sense of Patriotism within us.

With the passage of time a lot of changes is taking place in the sporting world. In the beginning of the 21st century it is clearly evident that a huge amount of money, glamour, name and fame, Media exposure and fan following has become an integral part of today's sports.

The concept of "Sports Management" has already made its presence felt in the west. In the United States and European countries the sporting fraternity warmly accepts it. Sports management involves all the activities on and off the field that are to be performed for the success of any sporting event. Professional Sports management companies have come up in huge number in India for taking care of Sports personalities and sporting events.

One such organisation is IOS Sports Pvt Ltd.

Infinity Optimal Solutions Pvt. Ltd. (IOS) is a renowned sports and celebrity management company headquartered in Delhi. In addition to the management and promotion of sports and entertainment celebrities, IOS is engaged in the business of conceptualizing, planning and managing recognized sporting properties and events, by offering customized consulting & marketing services geared towards ensuring uncluttered brand recall for a diverse portfolio of clients, advising on and organizing public relations & media interactions, arranging sponsorships for both individual athletes & events and engaging in the sale and purchase of television and other media rights.

Common Wealth Games 2010 Games Schedule

http://www.mapsofindia.com/2010-commonwealth-games/commonwealth-games-schedule.html

World cup 2010 theme song

http://www.youtube.com/watch?v=kfZIIKVfJ1w&feature=related

Hopeless Indian Men's Cricket Team

The corrupt administrators should be removed from the BCCI selection board and the honest ones with the likes of Kapil Dev should be given a chance. WIth such a bad selection of players how can the team play to its potential. Gary Kirsten the fitness coach also has given his view that the team is not at all fit and Mr. Dhoni is blaming the post IPL parties for their dismal performance at the T20 world cup.

In 2009 if you would remember, the team fell for all the short pitched deliveries bowled to them, the story remained the same this season also...there was no improvement and to add to the horror the rival teams know this weakness very well, now what should Dhoni do...? make Raina the captian for the zimbabwe tour and keep away from all the controversies..smart i must say!!!

Sushil Kumar,our true hero

Wins a gold medal, defeating Korean Dae Sung Kim, a bronze medallist in the championship last year, in two rounds (4-0, 2-0)

Sushil said:

“It feels good to win the gold. Last time, I had overweighed by just 400gm and got pulled up. However, the federation had stood by me,”

source: The Hindu

The IOS team Congratulates him for this wonderfull feat.

sports&beyond video1

http://www.facebook.com/home.php?#!/video/video.php?v=125731754109052&ref=mf

Anand checkmate

I am very much disappointed to see this dismal condition of chess in India, the grandmaster belongs to India, then also it doesnt bring in crowd. I feel that the game looks very dull to watch and there is very little way of associating yourself with this game.people generally tend to watch and experience games/sports which provide them with any kind of excitement, sports has become more of an entertainment platform for the viewers and serves a common interest where friends/family can sit down and watch some interesting guys running around in the field/court,using less of their minds and more of their feet...:P , Mr. Anand deserves all the attention for such a consistent performance.

chkmate..

Regards,

Jaydeep Ray

Butterflies on the first day at IOS,Delhi

India 12th may 2010

As one of the newest members of our team I remember very well my first day in the office. Actually, I will never forget it. “Here is your office and your desk and submit your passing certificate and marksheet photcopies by tmw" said the HR(Geetika) , as i walked up nervously to my desk, there i was introduced to Nidhi(manager,PR & Media) and she took a brief introduction of mine,pls note: it felt like those ragging days in college when freshers are asked to introduce themselves by n no.of seniors and evytym they see you with an eye of suspicion. although the eye ws missing in my case.:P

put a password on your computer and login with ur id was the next thing that i heard, but the password would not get accepted as i didnt knew about the fact that first letter has to be in caps, i was brought to rescue by Sahil(BD,head) when he himself came upto my desk and did the whole procedure himself. and then i started.....When I finally was able to enter into my computer I had already some mails in my mailbox which mainly talked about my welcome into IOS... We are a small strength of highly entusiatic people who would die and kill people for sports...and sitting around with the likes of me is really a very nice feeling.., but in this first day everything was difficult. To remember 10 new people at once is complicated enough... now i know that Aneek(the research guy) is to my left and Aatir sits left to Aneek,clean...

I was given some work for a start and was briefd about the various policies which are followed in IOS. My team did support me in a lot of ways...and made it comfortable for me to take on this 1st job with a kick.. IOS has a very nice working environment and its only a matter of days that i would be able to settle in very nicely... thank you.

Here's a list of types of events we have held in the past

1. IOS CHALLENGER FIGHT NIGHT - NOVEMBER 27, 2005
2. WORLD WOMEN’S BOXING CHAMPIONSHIP, 16TH – 24TH NOVEMBER 2006
3. 119TH, 120TH AND 121ST EDITION OF OSIAN’S DURAND CUP FROM 2006-2008
4. 54th National Squash Championships and the Inter-State Team Squash Championship, 6-10 September, 2006
5. Northern India Squash Championship sponsored by Bajaj, 14-18 July 2006
6. ABN AMRO Merchants Cup, 1-15 April 2006
7. 21st World Men’s Team Squash Championship, January 2007
8. INDIAN AIR FORCE’S PLATINUM JUBILEE CELEBRATIONS, FEBRUARY 2007

Talent Management is our Speciality

IOS through its unique TIP (talent identification process) model identifies and focuses extensively on developing the talent from the nascent stages of its evolution. Our willingness and dedication towards nurturing talent to its full potential by investing significant amounts of time and money distinguishes us from others in this industry and has enabled us to carve out a niche for ourselves.

The company takes pride in managing and supporting some of India’s biggest sporting icons including a four times World Boxing Champion to Delhi’s leading professional football club. Apart from contributing our resources and experience towards building the image and profile of sportspersons, IOS also invests heavily in critical areas such as psychological training, skill set development and tool set training.

We create brand and personality synergies in order to enhance brand communication, equity and recall by providing the following services:

1. Licensing

2. Appearances

3. Sponsorships

4. Endorsements

5. Syndication

IOS augments your brand value by securing access to leading celebrities from across the globe to maximize your return on investment.

About IOS

Founded in 2005, the company is based out of Delhi and has offices across major cities in India. We have been in the Sports and Entertainment market for more than 5 years now and with extensive knowledge of the sports and entertainment market, we design customized sports and entertainment solutions for our clients that include corporations, government, federations, media agencies and broadcasters.